Comparison
Jupix is an established cloud CRM from MRI Software used by thousands of UK agents. SortX is an agent-first operating system where AI agents handle the daily operational work. Jupix digitised the process. SortX automates it.
| SortX | Jupix | |
|---|---|---|
| Core platform | ||
| AI agent workforce (20+ named agents) | ||
| Cloud-native SaaS | ||
| Sales pipeline | ||
| Lettings workflow | ||
| Property management | ||
| Client accounting | ||
| AI and automation | ||
| AI-drafted communications | ||
| AI inbox triage | ||
| Automated referencing chase | ||
| Chain graph with AI progression | ||
| Emergency repair triage | ||
| Pattern detection across portfolio | ||
| Compliance | ||
| AML/CDD with evidence | Basic | |
| Right to Rent tracking | ||
| Material information (NTS) | Partial | |
| Statutory compliance clocks | Manual | |
| Deposit protection automation | Manual | |
Where SortX wins
Where Jupix wins
Jupix was one of the first UK agency CRMs to go fully cloud. It works, it scales, and MRI Software backs it with enterprise support. For agencies that need a reliable CRM with good portal integration and a known training path, Jupix delivers.
SortX is a generation beyond CRM. The records, the portals, the accounting — all present. But the primary product is an AI workforce that handles the repetitive operational work: chasing references, drafting communications, triaging repairs, verifying invoices, progressing chains and tracking compliance.
Jupix asks staff to do the work faster. SortX does the work and asks staff to supervise it. For agencies where the constraint is people-hours, that difference compounds every week.
Yes. SortX provides migration tools for property records, contacts, tenancies, compliance history and financial data from Jupix exports.
For enterprise agencies that value a large vendor behind the product, yes. SortX is purpose-built for UK estate agencies and moves faster on AI capabilities as a result.
Yes. Most agencies pilot SortX on a single branch or workflow before expanding. Per-activity pricing means the trial costs only what the agents actually do.
Book a 30-minute demo and we'll walk through your actual day with both products side by side.